KUALA LUMPUR, 01 August 2020 – GuocoLand Malaysia hosted its first digital grand draw event as a culmination for its BEST campaign last Sunday; and the event was broadcast live on the group’s social media page.
The BEST campaign, in conjunction with the Home Ownership Campaign (HOC), was rolled out to reward buyers with prizes worth a total of RM250,000. The BEST campaign, which stands for Buy with Ease, Save and Treasure, automatically qualified purchasers of GuocoLand Malaysia’s developments who have successfully bought their respective properties between September 1 to December 31 last year.
The BEST grand lucky draw had been originally scheduled for the first quarter of this year but was postponed due to the movement control order (MCO) and Conditional MCO. In consideration of the health and safety of the homebuyers, the Group took the initiative to create a safe digital platform for the lucky draw to accommodate all of the homebuyers; and moving forward, the group will continue to utilise digital technologies to engage with customers as a new norm.
To recap, the original top prizes for the BEST campaign were an 11-day trip to Alaska, a trip to Australia and trips to Sabah. However, due to the disruption and travel restriction caused by the Covid-19 pandemic, GuocoLand decided to substitute all travel packages with RM50k worth of cash, RM16k of cash, RM30k of property rebate voucher, RM25k worth of DeGem voucher, and a MacBook Pro laptop.
GuocoLand Malaysia Executive Director Andy Chua said, “We at GuocoLand Malaysia deeply appreciate our buyers and this 4-month campaign is our way of saying thank you. The overwhelming response to the BEST campaign has shown that despite the challenging market, prospects are still buying homes from an established developer with good environmental concepts, attractive sales packages and supported by government-led initiatives.”
Due to the good response to the BEST campaign, the Group will be launching BEST 2, “The BEST is Now Better!” campaign this August; with Better Savings, Better Rewards and Better Lifestyles.
“During MCO, we launched GLM Got U campaign with easy purchase incentives for new buyers and help existing buyers to manage their cash flow with the moratorium on payments till 31 August 2020. Moving forward, we will continue to care and assist our buyers, be it to own new homes or upgrade to better homes with discerning lifestyles. We also seek to uplift customer buying experience and reward our current buyers by initiating BEST 2 campaign,” said Andy.
BEST & BEST 2 campaign are valid for the following selected participating properties; to know more about the packages, homebuyers can dial the numbers below:
• DC Residensi, Damansara Heights – 1300 3030 08
• Emerald Hills, Cheras – 1300 1300 39
• Emerald 9, Cheras – 018 222 0929
• Emerald Rawang – 1300 1300 16
• Emerald Sepang – 016 339 9505